This is the second of five posts outlining the DNA traits of my new consultancy that define my communication approach.

The best communication feels like a good conversation. It's more than just exchanging information; it's about making connections.

Too many leaders get caught up in trying to sound smart by talking big. Big words, long sentences, messages buried in jargon. You can almost hear the employees’ heads hit their desks in frustration.

A conversational approach leads to engaging and relatable messaging. Here are some tips to achieve this:

• Use familiar language – Skip the jargon, complex words, and unnecessary fluff. Consider your audience and how they communicate to improve comprehension
• Keep sentences short – Periods are like taking a breath. Allow the audience to process the information before moving on to the next sentence
• Informal can be professional – A conversational tone feels more personal and relatable. It encourages active participation
• Be authentic and approachable. – Be real. This leads to stronger connections, builds trust, and strengthens relationships

Presenting complex ideas in a conversational way boosts readership and acceptance. You will build stronger relationships with your audience, ensuring your messages resonate on a personal level.

Reach out to learn how Communication Concierge can help your organization connect with your employees!